Rude News
RUDE launch the most innovative bags of the decade for men and women!
The Holster and The Gilet set the stage alight at the Professionals Black Tie Fashion Show Ball at The Royal Armouries. Tuxedo cladded models opened the show by strutting their stuff on the catwalk to reveal under their jackets The Holster; the sexiest, high quality leather and ultra secure way for everyone to carry around their essentials. Wolf-whistles echoed around the ballroom as all the models showed the crowd just how effective and versatile The Holster and The Gilet could be, whether for business, travel, clubbing or pleasure.
Model Rich Enion wearing The Holster
Female model wearing The Gilet in cow hide. The model had inside it (whilst on the catwalk) her purse, cigs, lighter, lippy and phone and did not want to have to return it!
Celebrity 80’s pop icon Steve Strange attended the event sporting his new Vintage Brown Crocodile Holster alongside RUDE Founder and Managing Director, Sarah Shafi. Sarah commented “ The show was absolutely fantastic and the models did such a great job. The attention and reaction to these products was very exciting and we are hoping to see these in some top end stores very soon”. Steve Strange added “This Holster is the most cleverly designed bag I have ever had and I just feel so sexy wearing it. The leather is to die for and men and women everywhere should own one”. The event was organised by Lisa Crampton and Eventium and helped raise over £250K in aid of Breast Cancer.
Sarah Shafi, Steve Strange and event sponsor Dave Jones
The Rude team at the after-show party
Press Information
If you would like more information about Rude, contact us and we’ll be happy to provide you with what you need.
More Awards for Rude!
RUDE woman Sarah Shafi heads off to the House of Commons in London to collect her IAB Award for Highly Commended Business Entrepreneur of the Year. Sarah was presented her award by former Dragon on BBC Dragon’s Den, Rachel Elnaugh (pictured). Sarah said “This is milestone for both the business and for me. It is a great confidence booster to know that you and your business are being recognised by some of the most successful people out there”.
Racoon International get Rude and belt up!
Hair extension giant Racoon International have joined forces with Rude and together have created a stunning, sexy and exclusively personalised tool belt collection which will shortly be available to Racoon’s stylists and salons worldwide. Racoon’s formidable and illustrious artistic team ‘The Rat Pack’ will very soon be seen sporting these ultra hip holsters and demonstrating just how they make their work easier during their never ending hair shows across the globe.
Salons and stylists everywhere will have the opportunity to purchase these belts & be part of two exciting & progressive names in the hairdressing industry.
Eva Proudman, Managing Director of Racoon International said: "We are always on the look-out for top quality products that will not only look fabulous but also be great to work with. Racoon is delighted with the development of the Exclusive Racoon Rude Belt which matches the Racoon quality and is another fantastic addition to the Racoon salon range."
Racoon International are renowned for being hot on education and so combined with looking super cool , The Rat Pack will teach their audiences the benefits of using these exclusive Rude/Racoon belts and how much easier session and salon hairdressing can be when using them.
Check out the latest from Racoon International by visiting www.racooninternational.com
